Why you need to track time in your online biz

Why you need to track time in your online biz
My virtual team provides services to over 10 monthly retainer clients at any given time. And since we all work from our home offices, it’s VITAL that we track our time down to the minute. Regardless of whether you offer retainer packages or per-project invoices, if... Read More

How to foster team spirit and nurture your virtual team

How to foster team spirit and nurture your virtual team
Last week, in the middle of an infamous “first week of the month” onslaught of client strategy calls and projects, I took a rare break with one of my project managers. The first 7-10 days of each month usually sees us chained to our desks, unable to train... Read More

How to make smarter hires with personality tests

How to make smarter hires with personality tests
How to make smarter hires with personality tests Some of my favorite clients over the years have started our working relationship with a personality test. And at first, these tests totally threw me off. The types of clients who would request these kinds of tests were... Read More

Behind the scenes of the Sarah Noked OBM rebrand

Behind the scenes of the Sarah Noked OBM rebrand
Over the summer, I decided that my website just wasn’t cutting it. I no longer felt like it reflected the soul of my business, I wanted to feature my team, and I knew I wasn’t attracting my ideal client avatar. My website just felt so dated. So I penned the manifesto,... Read More

How to keep your cool when the staff take vacation

How to keep your cool when the staff take vacation
Earlier this summer, I took my first-ever vacation from my online biz. And it was a game-changer, my friends. The title of my blog post during those ten amazing days was “How to vacation from your online business like a boss.” And boy, did I ever feel like a BOSS with... Read More

Should you outsource your social media to a VA?

Should you outsource your social media to a VA?
Social media is by far one of the best tools available to advertise and market yourself and your online business. But the amount of time you spend managing your channels can put unnecessary strain on you and your business. This can keep you from focusing on other... Read More